Educate, Engage, Empower

The mission of the Detroit Auto Dealers Association (DADA) is to support its membership through legislative and industry representation, educational programs and communications, and community relations activities. Founded in 1907 by a group of five Detroit-area auto dealers after they hosted the very first Detroit Auto Show in the same year, today, the DADA membership includes 190 new-vehicle dealers who own 226 dealerships-selling 42 different vehicle lines in 66 cities throughout the greater Detroit area. The dealers are affiliated with the DADA through one or more of 12 vehicle line groups, or through individual membership. 

One of the chief goals of the association is to promote the integral role that the motor vehicle plays in the economy of our nation and the world. Many of the members of the Detroit Auto Dealers Association participate in the NAIAS, LLC, which is responsible for the production of the North American International Auto Show (NAIAS).

The DADA members support their communities through charitable involvement. The most significant charitable venture of the DADA is the annual NAIAS Charity Preview. Since 1976, the Charity Preview has raised over $117 million for southeastern Michigan children’s charities – over $40 million of which was raised in the last 10 years alone. In 1998, the DADA founded the DADA Charitable Foundation Fund, one of the benefiting charities of the NAIAS Charity Preview, to support charitable organizations and activities that assist children and youth.

July 23rd, 9:01 am

Detroit Auto Dealers Association shared North American International Auto Show's video.

North American International Auto Show
“Our show is undergoing its most significant transformation in the last three decades,” said Rod Alberts, Executive Director, NAIAS. “Detroit will continue to be a global stage for some of the world’s most significant and iconic vehicle reveals and host an unparalleled international audience of media and key industry influencers.”
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Coming June 2020 “Our ultimate goal is to provide an experience and opportunity for participating companies and attendees, that only Detroit can offer. June will allow us to better showcase the au...

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The Suburban CollectionThe move to June will bring excitement and new opportunities. We are excited to see how this will impact Detroit and the community. Congratulations Detroit Auto Dealers Association on this announcement.

3 months ago   ·  3

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